Tools
Source
Tired of coming up with the same old ideas?
We recognise that everyone in PR and marketing gets stale from time to time. That's why we created Source to make sure that doesn't happen at Consolidated.
Unlocking creativity in an organization is a tricky business. Too many people think a pen, a flip chart and some really creative people can crack any brief with a bit of mental perspiration. Mostly we find it's the same people coming up with all the same ideas and throwing out the best ones because they think they know "what works".
And in most organisations there are a host of other things that get in the way of generating really amazing ideas and solving problems quickly and efficiently.
We've worked hard to understand what hinders creativity in organisations through our own research and reading. Together with external specialists we have developed our own approach to removing the barriers and creating an environment in which people feel free to think and to deliver cutting edge ideas. A ten strong team of facilitators has been put through a unique course that teaches them how to unlock the best ideas from even the most unlikely people.
It's our creative powerhouse and the secret of our success. You can find out more about it by dropping us a line or calling. We won't share the secrets, but we promise to breathe new life into even the tiredest brief.
