Consolidated Communications - What We Do
Consolidated Communications - What We Do

Consumer PR

Overview

It's no fluke that we've handled many of the biggest consumer brands around.

We are utterly proud of our consumer pedigree. It's what the agency was built on and it's as important now as it ever has been.

The savvier consumers become, the more they mistrust traditional paid for communication. Put off by scares and scandals, they are increasingly turning to the people they trust. Control of word of mouth and influencing the influencers is fast becoming an essential trend in communications.

PR has an obvious role to play in managing this third party endorsement. It's all about wrapping brands in a halo of authenticity that other channels of communication, and your competition, cannot achieve.

Whoever you're targeting - pester power, the pink pound and the rest - we can definitely help. New sectors don't faze us, because we have the clarity of thinking and creative excellence to devise, implement and assess any campaign.  

We will work alongside your brand managers and external agencies to ensure an integrated voice. If it means meeting and greeting your customers or spying on consumer research sessions through a two-way mirror, we're game on. After all, if we can't tap into the consumer's psyche, we may as well pack our bags and call it a day.

We'll become obsessive about your brand and what it stands for. That's a promise.

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