• Overview
• Consumer PR
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• Overview
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• Business-to-Business
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Many agencies shy away from b2b work, claiming it's dull and dry.

Not us. We don't buy their arguments. Far from it, we approach the grittiest b2b campaign with genuine gusto.

It's a communications lifeline for thousands of organisations. If you're targeting marketing directors or HR managers with a business proposition, you need to hit them in their media of choice.

In fact, we pride ourselves on our ability to help our clients to sell and to have a positive impact on their bottom lines.

We've helped everyone from global consultancies, through challenger banks to niche ad agencies. We develop campaigns with a real understanding of how a client's marketplace operates because we employ more than 30 people with experience of a wide range of sectors. The team's trade press knowledge spans more sectors than you can shake a stick at.

Even our big consumer facing clients need slick trade PR running alongside their consumer campaigns. The airline that relies on the travel agencies for their business and the film company that relies on the retailers to stock their DVDs are just two examples.

But it doesn't stop there. Whatever the sector, we're well up on key industry issues, competitor activity and, thanks to our public affairs team, we've got the inside track from Westminster.

Of course, it's not just about media relations. There's the industry networking, the conferences, the trade shows, the liaison with sales forces, the incentivisation programmes and so on. A million miles from consumer PR maybe, but dull it certainly ain't.